May's Boutique at Lombok Epicentrum

Client: May's
Location: Lombok Epicentrum Mall
Interior Designer: Panglima Erlangga
Interior Contractor: WK Interior

May's - Click image to enlarge

DESIGN CONCEPT
Let space makes space for fashion to talk. It was the idea I got started with. As the market target is upper - class fashionable women, I was concerned about simplicity instead of glamor. The interior has to accommodate the fashion to show off by itself.

Lay out & design illustration - Click image to enlarge

As you can see, the dominant colour is white and the sub dominant one is hot pink. Those colours are chosen as the brand-colour of the shop. I need something to catch people's eyes and to prevent customers not to get bored with the atmosphere,  so I add yellow and turquoise combined with wood texture as accents.

SHOP FRONT
Basically, the design is conventional: Using window display for mannequin to put in. It is not that simple though, as shop front is the first stuff people to see. It must be somewhat unique and be the character of the brand product.

Front shop design - Click image to enlarge

According to a research regarding retail design, smaller front door physiologically creates a mindset: There is something exclusive behind it. That is the reason I suggested a single-glass-door instead of a wide rolling door. Following images are the shop front taken in long shot and the window display:

Window display - Click image to enlarge

DESIGN RESULT
Following images are the another photos depicting the design result. These images were taken with iPhone 5c. Click on the picture to enlarge.